Fruy Catering brings the style and quality of fine dining to more than 500 events per year. Fresh top-quality products are essential and that is why next month Fruy will be sowing a new crop in the WAAK Plant Nursery. Around 40 types of courgettes, tomatoes and peppers will take up a growing surface of 120m2 in WAAK’s tunnel greenhouses. For 5 months the WAAK staff will grow and harvest these vegetables. The use of pesticides is out of the question.
“WAAK and Fruy Catering are practically neighbours and we share the same sustainable values”, Xavier Fruy explains. “I thought it would be nice to team up and deliver absolute freshness and quality together. I’m absolutely crazy about tomatoes. They come in all kinds of shapes, scents, colours, tastes and acidities, they taste delicious and are easy to grow.”
All dishes at Fruy Catering are homemade with seasonal vegetables from local farmers. Fruy Catering only serves meat from animals that grazed in Flemish fields and the fresh fish is caught in the North Sea. “Local products not only taste good, it’s also better for the planet”, Xavier explains. “Transport is short and less packaging is required. Our aim is not to produce a single gram of waste anyway, let alone waste that impacts nature. WAAK tomatoes dovetail perfectly with our sustainability policy. They are biological, local and social.”
Golden Chick, Green Zebra, Kiekenvilla, Tigerella and Purple Perfect are just a few of the many species that will be grown in the WAAK Plant Nursery. From June through mid-October you’ll be able to sample the fresh crop at all Fruy Catering events.
Today Fruy Catering is launching its latest commercial for the promotion of this delicious, socially responsible tomato with a few of our WAAK employees in starring roles.
So now it’s fingers crossed for a plentiful harvest!